Lawyer Profile
Amalia M. Berg
Toronto, Ontario
Overview
Amalia Berg is a partner and is the chair of the Trademark Prosecution Group at Goodmans. She is also a registered trademark agent. Amalia practises exclusively in the areas of intellectual property and technology law with an emphasis on trademarks, copyright and confidential information. Amalia represents public companies and investors as well as smaller clients and start ups. She is regularly involved in transactional work involving intellectual property and her practice encompasses all aspects of client counselling and portfolio management, including trademark clearance and prosecution, both domestic and abroad, opinion work, opposition and cancellation proceedings, enforcement, licensing, and domain name and e-commerce issues. Having a passion for the arts, she also advises on art-related legal matters. Amalia is recognized as a leading intellectual property lawyer by Best Lawyers in Canada, The Canadian Legal Lexpert Directory , IP Stars, Chambers Global, Chambers Canada and The Legal 500 Canada , and in trademarks by Lexology Index Canada , Euromoney’s Guides to the World’s Leading Trademark Lawyers and the World’s Leading Women in Business Law. She is recognized as one of the world’s Top 250 Women in IP 2025 by IP Stars, one of the Top 10 Canadian Intellectual Property Lawyers in Business Today 2023 and is featured in the Lexpert Special Edition: Technology and the Lexpert Special Edition: Health Sciences.
Practice Areas
Bar Information
Called to the bar: 1990 (ON)
Professional Details
Associations
Professional Involvement Amalia is an active member of numerous professional organizations and sits on committees of several organizations dealing with intellectual property law. Amalia is currently a member of the INTA’s Harmonization of Trademark Law Practice Committee and North America Roundtables Project Team, and present member of the CBA Intellectual Property Section – Trademarks Committee. She is also a former chair of the Canadian Bar Association’s National Intellectual Property Section and former chair of the Ontario Bar Association’s Information Technology/E-Commerce Section. She is a previous member-at-large of the Executive Committee of the Ontario Bar Association’s Canadian Corporate Counsel Association Toronto Chapter. From 1999 to 2008, Amalia was co-chair of the Intellectual Property Institute of Canada’s Trademark Legislation Committee. Amalia is a regular speaker at
Awards & Recognition
Chambers Global Band 3, Intellectual Property 2026 Chambers Canada Band 3, Intellectual Property 2026 The Legal 500 Leading Partner, Intellectual Property 2026 Best Lawyers in Canada Recognized, Intellectual Property Law 2026 Lexpert Special Edition: Technology Canada's Leading Technology Lawyers 2026 The Canadian Legal Lexpert Directory Recognized, Intellectual Property 2026 View all Awards & Recognition
Articles & Speeches
Client Updates June 08, 2026 Intellectual Property Litigation Trademarks Opposition Board Moves to Digital-Only Submission of Confidential Information As of June 1, 2026, the Trademarks Opposition Board (TMOB) requires all confidential evidence and documentation in proceedings under sections 11.13, 38, or 45 of the Trademarks Act (the “Act”) to be… Client Updates March 06, 2026 Intellectual Property Litigation Hershey’s Kisses Go to Court – Federal Court of Appeal Decision in PIM Brands Inc. v. Hershey Chocolate & Confectionery LLC The Federal Court of Appeal’s recent decision in Promotion in Motion, Inc. (PIM Brands, Inc.) v. Hershey Chocolate & Confectionery LLC offers fresh guidance on how courts evaluate survey evidence… Client Updates March 04, 2025 Litigation and Dispute Resolution Changes to Trademark Proceedings Coming into Effect April 1, 2025 Amendments to the Trademarks Regulations will take effect on April 1, 2025. These changes are part of broader updates to the